Zara Bachke is a model. Zara Hatke has become a box office success. The film's first weekend grossed Rs. 5.49 crores, exceeding all predictions. The weekend increase was fairly significant, with Sunday approaching double digits (Rs. 9.90 crores) and a total of Rs. 22.59 crores amassed. The weekdays have also performed admirably, with the first week totaling Rs. 37.35 crores.
This is a very impressive score for a picture that was created at a low cost of less than Rs. 50 crores and will now see a large portion of its budget repaid from theatrical revenue alone while it remains in theatres. Normally, a picture like this would have received theatrical money as a bonus because the cost is returned through OTT, satellite, and music. In the case of this Dinesh Vijan production, the opposite has occurred, and all of these alternative routes will suddenly prove beneficial to the picture, bringing in tremendous earnings.
The film is expected to gross Rs. 50 crores this Sunday and will be close to Rs. 60 crores by the end of the second week. Following then, there will be further receipts, implying that the Rs. 65 crores milestone might be reached at some point.
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